Pulmonary Hypertension Association of Canada Releases Pulmonary Hypertension Awareness PSAs for November PH Awareness Month

Pulmonary Hypertension Association of Canada Releases Pulmonary Hypertension Awareness PSAs for November PH Awareness Month

10.13.2016

Event date: November 2016

The Pulmonary Hypertension Association of Canada will mark November Pulmonary Hypertension Awareness Month 2016 with the release of two new video PSAs. The 30-second videos aim to raise public awareness of the symptoms of pulmonary hypertension (PH) and the impacts of this rare, potentially fatal disease. The PSAs feature pulmonary hypertension patients and caregivers from British Columbia, Canada who demonstrate the significant impact PH has on their daily lives. The PSAs also explain the main symptoms of pulmonary hypertension and encourage viewers experiencing such symptoms to speak to their doctor about PH. The PSAs were produced in partnership with filmmaker Tyler Gamsby (Creek Water Media) and have been approved by the Television Bureau of Canada.

Starting November 1st, the PSAs will be aired on the following stations:

  • Rogers tv, Ontario
  • Rogers tv, New Brunswick
  • Shaw tv, Calgary, AB
  • MaTV, Quebec

PSA availability

 The PSAs are available for public broadcast on television and online. Upon request, PHA Canada will release the videos for broadcast in the file format specified by the broadcaster. For inquiries, please contact Mariane Bourcheix-Laporte, Communications Associate, at mblaporte@phacanada.ca.

In addition, PHA Canada will release the PSAs online on November 1, 2016 on the following channels:

PHA Canada website: www.phacanada.ca/phawarenessmonth

YouTube: www.youtube.com/phacanada

Facebook: @PHACanada

Twitter: @PHACanada

About Pulmonary Hypertension

Pulmonary hypertension (PH) is a rare but very complex and serious lung disease, which is progressive and potentially fatal. PH is defined by high blood pressure in the lungs, which leads to enlargement and weakness of the right-side of the heart—a serious type of heart failure. PH can strike people of all backgrounds, ages, and genders.

PH shares a number of its symptoms with other conditions, resulting in many people being misdiagnosed. Without treatment, the average life expectancy of someone with PH is less than three years. Alarmingly, many patients spend two to three years seeking an accurate diagnosis. It is estimated that approximately 5,000 Canadians have been diagnosed with pulmonary hypertension, but as many as 10,000 may be affected by the condition. While there is currently no cure for PH, thanks to available treatments, many patients are living longer, healthier lives.

For more information, please visit: www.phacanada.ca/en/about-ph/

About PH Awareness Month

Celebrated annually throughout the month of November, Pulmonary Hypertension Awareness Month is an international event that raises awareness of pulmonary hypertension. PH patients, their loved ones, and medical professionals worldwide will unite to raise awareness the disease and the need for earlier diagnosis, more effective and accessible treatments, and ultimately, a cure. PHA Canada celebrates PH Awareness Month with the Lend a Hand campaign, through which participants collect tokens of support and fundraise for PHA Canada; municipal proclamations; social media awareness campaigns; as well as community-driven events and fundraisers across the country. 

For more information, please visit: www.phacanada.ca/phawarenessmonth  

About the Pulmonary Hypertension Association of Canada (PHA Canada)

The Pulmonary Hypertension Association of Canada (PHA Canada) is a federally registered charity whose mission is to empower the Canadian pulmonary hypertension community through support, education, advocacy, awareness, and research. PHA Canada has been working to better the lives of Canadians affected by pulmonary hypertension since 2008. PHA Canada represents the Canadian pulmonary hypertension community, which consists of approximately 5,000 patients.

For more information, please visit www.phacanada.ca.

 

For inquiries, please contact:

Mariane Bourcheix-Laporte

PHA Canada Communications Associate

mblaporte@phacanada.ca

1-877-774-2226 x102

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